A modified and improved dealer directory was launched by the American Numismatic Association (ANA) at the beginning of this month.
With this search engine tool, collectors can explore and discover dealers across the street or across the country. More than 1,500 dealers, including more than 20 located in Canada, can be searched by name, specialty, location or keyword. In order to stay up to date with today’s technological innovations and consumer expectations, the new dealer directory features a “modern aesthetic and improved usability and functionality across devices,” according to a statement released by the ANA on July 1, when the platform launched.
The ANA directory features updated designs and capabilities including:
- improved search options for users, including geolocation technology (users have the option to search dealers by city, state or province as well as by their current location to find businesses and events in their vicinity);
- new advertising opportunities for dealers; and
- premium listings to set member dealers apart from their competition.
‘STATE-OF-THE-ART SEARCH FUNCTIONALITIES’
“We’re thrilled to introduce our new ANA Member Dealer Directory to collectors,” said ANA Executive Director Kim Kiick. “Our updated platform features state-of-the-art search functionalities that will allow ANA members and the public at large to connect with ANA dealers from coast to coast.”
A total of 22 Canadian dealers are included in the ANA’s dealer directory.
Dealers on a free basic listing plan have the option to advertise a business name and address; owner/ANA member name; specialities and sub-specialites; a website URL; as well as a phone number and fax number.
Dealers also have the option to upgrade to a premium listing. This new feature allows dealers to include everything in a basic listing plus a business email; a logo or business photos; a business description; Google Maps integration; social media pages; videos and more. Access to this information makes it easier for collectors to find a dealer in the directory, the ANA claims. The premium listing costs $24.95 a month.
Dealers interested in advertising can call 719-482-9849 or email dealerdirectory@money.org.
Dealers and advertisers must be members of the ANA to be included in the directory.
The directory can be accessed at coin-dealer-directory.money.org.